ABRA アブラ

ABRA

ABRA is a brand founded in 2019 by designer Abraham Ortuño Perez.
Its origin lies in the designer's childhood struggle to find luxury shoes that fit him.
Based on his own experience, the brand was launched to offer a wider range of sizes—a heel line that accommodates up to size 45.
After the success of three seasons of shoe and accessory collections and gaining attention from major retailers such as SSENSE and Dover Street Market (DSM), ABRA launched its ready-to-wear line in 2021.
Since ABRA's shoes and bags were often styled with other brands, launching an apparel line was a natural progression to express the brand's world more cohesively.
ABRA proposes the "complete form" of fashion, with collections that further enhance accessories and allow one to experience the brand's vision from head to toe.
ABRA's inspiration comes from the women the designer adores.
Focusing on diverse femininity, the brand blends nostalgic elements with masculine essences.
From an inclusive and contemporary perspective, it envisions a new feminine style for everyone.
At the core of the brand is the fusion of playful details and modern aesthetics.
It reinterprets the "beauty uniform" seen in the 80s glam scene in a modern way, constructing designs that are simple yet full of unexpected elements.
By effortlessly navigating the contrast between masculine and feminine and redefining basics, ABRA proposes timeless and elegant styles.
To date, ABRA has continuously announced notable collaborations, starting with the jewelry brand Suot Studio (a sister brand of Tous), followed by Costo Barcelona (ABRA FW23), a capsule collection for GUCCI Vault, and a collaboration with Adidas France (FW24).
ABRA constantly explores new possibilities in fashion with its unique sensibility and bold perspective.


Brand Official Website
https://abra.paris

Official Instagram
https://www.instagram.com/abra_now